About

Agentic Brand is a newsletter by Bora Celik on preparing brands for the AI-native agent economy.

Bora is the founder/CEO of a.gentic + aigencia + collabs.io who also co-founded the world’s first concert subscription service and is the host of the Brand Architects podcast. As a founder, he has raised over $20M from top VCs who led rounds for Shopify and Spotify.

Bora’s startups have been featured in the New York Times, Wall Street Journal, Financial Times, Forbes, Fortune, and many others. He’s been interviewed on BBC and CNBC.

Bora is an avid surfer who enjoys dawn patrols in the Atlantic's freezing winter temperatures.